Welcome to the time we live in; where comparison has led to depression, the paradox of choice -seeing too many options to choose from, or FOMO as it's commonly known- leaves us feeling anxious, and "Ghosting" is the new epidemic of our era. As people are growing up in the time of technology, we are unable to evolve as quickly as the devices and streams of communication around us. Society is losing the valuable skills of human interaction, team building and face to face communication. This is proving to stem detrimental social anxieties as people are unable to cope with the pressures of overcoming personal issues through meaningful discussion, understanding our place in the world and worthiness within it.
Countless stories of online bullying, social anxiety and depression leading to suicide leaves us heartbroken and confused. During the most emotional and hormonal time of their lives, teens and young adults are increasingly finding it more difficult to balance their online persona with real life and the feeling of being a replaceable commodity with a swipe of the thumb which is creating a melting pot of mental health issues only made worse by the short term pleasure and endorphin inducing distraction these apps provide.
So how do we combat these social anxieties and reinforce a sense of community, purpose and meaning in life? Movies have always been a way to show the past, present and future in a way that helps people understand themselves and the world around them. Through this medium and an online awareness campaign, we are going to reach thousands of people who are desperately searching for answers and a feeling that they are not alone. Our film 40 seconds is going to be a relatable story highlighting all the issues aforementioned, most importantly the fact that every 40 seconds someone commits suicide (a statistic that is predicted to increase to 20 seconds by 2020 if action is not taken) but also providing a solution through encouraging community connection.
Instead of simply vilifying technology and the internet, we would like to use it to help spread awareness and do good in the world. Help us create change, today.